In starting my own business and creating my business plan. I am taking the time to set up my marketing services with a price attached to how much the actual cost will be per service that way I know where I need to break even and where I need to set the price in order to be profitable.
You don’t have to be that detailed yet, but it would be a good idea to bullet point the products/services you would like to offer.
Megan Olson's Blog 